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  On February 2nd, 2017 the Houston Texans and the United Way of Greater Houston launched the Character Playbook program at the Pilgrim Academy. With the back drop of the Super Bowl LI, Texan players Jeff Allen and Curtis Drummond were joined by Super Bowl Champion and NFL legend Donald Driver who came out to…

Despite the blue skies and beautiful weather, January 20, 2017 was anything but a typical day at Deerfield Beach Middle School. Dolphins players Rashawn Scott and Kenny Stills and alumni Troy Drayton, along with select members of the Dolphins cheerleading squad joined United Way of Broward County to celebrate the launch of the Character Playbook…

The United Way of the National Capital Area and the Washington Redskins came together launch Character Playbook at Buck Lodge Middle School on December 15th, 2016 in conjunction with their annual Hometown Huddle event. The event focused on the importance of good character, healthy relationships as well as health, wellness and fitness. Buck Lodge students…

  On December 7, 2016, the Denver Broncos launched Character Playbook with Mile High United Way by announcing the Team CATCH Program at Sports Authority Field at Mile High. Team CATCH, Community Advancement Through Character & Heart, is a collaboration between the Denver Broncos, Mile High United Way, Character Playbook, Project PAVE, Playworks Colorado and…

The United Way for Southeaster Michigan and the Detroit Lions launched Character Playbook at Detroit Edison Public School Academy on December 6, 2016. In attendance to help kick off the program were Lions players Ameer Abdullah, Don Carey and Ron Rice. As a part of the launch, guests had the opportunity to talk with students…

The Cincinnati Bengals and United Way of Greater Cincinnati launched Character Playbook at Riverview East Academy on November 29, 2016 in Cincinnati, OH. Riverview East Academy welcomed the Cincinnati Bengals and United Way of Greater Cincinnati on November 29th to celebrate the launch of Character Playbook. The Cincinnati Bengals brought rookies Christian Westerman, Alex Erickson,…

On October 31st, 2016 the Dallas Cowboys celebrated the lauch of Character Playbook with back to back events at Staley Middle School and Workman Jr. High respectively. Staley Middle School hosted Cowboy players Brandon Carr, Tyrone Crawford, Byron Jones and Alfred Morris. Each player had the opportunity to share their story and their beliefs about…

On October 4, 2016 the New York Jets, United Way of Essex and West Hudson (UWEWH), and Verizon launched Character Playbook at East Orange STEM Academy. Jets rookie linebacker Darron Lee and the President & CEO of UWEWH, Catherine Wilson joined students in the classroom session before transitioning to a larger assembly with more than…

The United Way of Buffalo and Erie County and the Buffalo Bills launched Character Playbook in the Buffalo and Erie county region on October 12, 2016, with a professional development session for school teachers, counselors, and administrators at New Era Field. Staff from local school districts were provided with an overview of Character Playbook, training on…

On October 10, 2016 the Baltimore Ravens, United Way of Central Maryland, and Verizon launched Character Playbook at Maree Garnett Farring Middle School. Ravens players Lardarius Webb, Alex Lewis, Morgan Cox, Sam Koch, former player Matt Stover, and United Way of Central Maryland former President and CEO Mark Furst joined students in the classroom session…