United Way host Cardinals and Character Playbook LIVE

On November 27th, Cardinals owner Nicole Bidwill, Cardinals Legend Frank Sanders, Cardinal Cheerleaders, and Big Red hosted Character Playbook LIVE from the Valley of the Sun United Way in Phoenix. Reaching out to Big Red Nation the Cardinals team discussed the challenges of character and how to live a life that matters. Students had the opportunity to ask questions and hear personal stories about challenge we all face and tough decisions we have to make. The Character Playbook LIVE event reached over 600 students across the Southwest and provided a unique virtual experience for students to complement their character skills they have learned from the Character Playbook program.