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Welcome to the 2020-2021
Character Challenge!

Character Playbook, United Way, and the NFL want to hear about the challenges you’ve faced this year and how you have or are using the character-building concepts from Character Playbook to overcome these difficulties.

January Challenge Question

  1. In what ways are you your authentic self in your community?

Ready to take the Challenge?

Share your service on social media using
#ItTakesAllOfUS, #UnitedWay, and #CPCharacterChallenge

Character Challenge Resources


Questions? Email


Bring Character Playbook to your Community

To learn more about Character Playbook and other resources enter your information below and click the link to find the United Way in your community.

Find your Local United Way

Character PlaybookTM is powered by education technology leader EVERFI, which works across 20,000 K-12 schools in North America and over 1,300 colleges and universities.